VFS Digital Design Microsite

DD Microsite Final Product

Categories: Content Strategy, UX & UI, Web Development
View: Website


The microsite was initiated to recognize Vancouver Film School Digital Design students and graduates. The goals are to engage the public with their projects, what they have done throughout the year, offer their expertise to a company, connect among themselves, and the creative community,


I focused on three main components: animated typeface project, on the wall artwork, and alumni portfolio directory. Animated typeface is a student collaborative on motion design, on the wall is a online student artwork gallery, and the alumni portfolio directory allows companies to connect with the graduates. During the build, I coded temporary landing page to link to the main components.

Brainstorming the microsite’s content strategy

Temp Landing 1
Temp Landing 2

Temp Landing 1 / Temp Landing 2

DD Microsite Moodboard
Rough wireframes and moodboard of inspirational microsites

DD Microsite Art Direction

Visualizing the temporary department logo and incorporating blog’s graphic elements

Checking the accessibility and web best practices